Alan Crocetti is a young Brazilian designer who developed a passion for jewellery whilst studying at central saint Martins in London where he founded his eponymous gender fluid label in 2015. He began experimenting with precious metals and stones for the first time on his final year project and decided to drop out just when he was about to graduate as his designs began attracting public and editorial attention. His aim was redefining jewellery design, crafting pieces with unusual elements and inspirations which could be transformed into unusual complex and positively controversial creations. Offering the possibility of wearing ornaments in unconventional and innovative ways, which he considers as armour displaying emotion which act as an extension of the human body; crafted to be beautiful with a soul and a story to tell.