Massimo Osti x Antonioli

Massimo Osti is a premium sportswear brand built on the cultural and design legacy of revolutionary Italian designer Massimo Osti. The Studio aims to be an "open brand", inspired by the collaborative spirit of the 15th century Renaissance studios, where the "hand of the maste" was passed down through generations. At Massimo Osti Studio, many hands connect to Osti's legacy, honouring his work and picking up where he left off.

Massimo Osti

Massimo Osti Studio man

Building on Osti's experiments from the ‘70s, the Studio places sperimentazione - a human- centred, iterative approach to trial and error - at the heart of its work, rather than strict scientific methodology. This approach pushes industrial research to its limits, always prioritizing functionality over trends.