New Balance was founded in 1906 in Boston, Massachussets by William J. Riley. Riley’s initial inspiration came from chickens, noticing that they were perfectly balanced on just thr... Read more

New Balance was founded in 1906 in Boston, Massachussets by William J. Riley. Riley’s initial inspiration came from chickens, noticing that they were perfectly balanced on just three toes. Today, New Balance came to be the quintessential dad shoe and is synonymous with understated quality and collaborations. Another factor which makes the company unique is the price, which is high due to the companies perpetual research and development and because it refuses to sacrifice quality.

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