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UGG is a globally recognized fashion brand renowned for its iconic sheepskin boots, combining unmatched comfort with effortless style. Founded in 1978 by Australian surfer Brian Smith, UGG has evolved from a niche surf brand to a household name, offering a wide range of footwear, apparel, and accessories that epitomize casual luxury. UGG epitomizes casual luxury, creating products that blend laid-back ease with premium materials and craftsmanship. UGG is dedicated to sustainability and ethical practices. The brand continually seeks to reduce its environmental impact by using responsibly sourced materials, implementing eco-friendly manufacturing processes, and supporting various sustainability initiatives.